The science behind Ketona
What makes Ketona truly innovative?
Small Size, Big Innovation
There is a lot of science that goes into our kibble.
Low Heat Extrusion
Talk about innovation 1
Farm Fresh Protein
Talk about innovation 2
Shape Retention
Talk about innovation 3
Taste that dogs love
Talk about innovation 4
Why Do We Do It?
Its our mission to empower pet parents
We believe that the pet care industry has been taking advantage of its customers for decades. From deceptive regulations and bad science to unhealthy products and emotional manipulation, legacy pet care companies have worked hard to ensure that pet owners don’t have the tools or knowledge they need to keep their pets healthy and happy.
At KetoNatural, we're different. Truly different.
We believe that the best way to make pets healthier and happier is by educating and empowering their owners. That's why we aspire to be the most honest, substantive, and progressive company in the history of the pet care industry.
Reading List For All Responsible Pet Owners
Listen to Our Founder on A PodCast
Our Founder, Daniel Schulof has spent a considerable portion of his life studying dogs, their relationship to wolves, and their ideal diet. He has appeared on numerous podcasts talking about the ideal diet for dogs and revealing the secrets of the pet food industry. Listen to these podcasts to arm yourself with more information.
Fighting The Dogma That Is Hurting Man's Best Friend
Podcast : The Livin La Vida Low Carb Show
Listen NowCarbohydrates and Fattening/Obesity
KNPF Evidence Review White Paper
Are carbohydrates more fattening for dogs than other nutrients?
Read ArticleGood Calories, Bad Calories
What calories are good for the body, and what calories harm the body. Gary Taubes (2007, Random House).
Read ArticleWhy We Get Fat And What To Do About It
What’s making us fat? And how can we change? Author Gary Taubes revisits these urgent questions.
Find Book"Sugar: The Bitter Truth." Robert Lustig, MD (2009).
Robert H. Lustig, MD, UCSF Professor of Pediatrics in the Division of Endocrinology, explores the damage caused by sugary foods.
Watch VideoAlways Hungry?
Renowned endocrinologist Dr. David Ludwig explains why traditional diets don't work and presents a radical new plan.
Find BookBergman et al. 2003
"Primacy of Hepatic Inuslin Resistance in the Development of the Metabolic Syndrome Induced by an Isocaloric Moderate-Fat Diet in the Dog.” Diabetes.
Read ArticleKNPF Blog : Articles Related to Obesity
Is My Dog Overweight?
How can you easily tell if your dog is overweight. Knowing this important data point can save your dog's life.
Read ArticleLearn How Carbs Make Your Dog Fat
Carbs are known to be the number one cause of obesity in pets. Learn how carbs make your dog fat.
Read ArticleDo Carbs Cause Canine Obesity? The Science Says...
Scientific evidence behind how carbs cause obesity in dogs. Read up on our take on the scientific evidence.
Read ArticleProtein Consumption
Finco et al. 1994
“Effects of Aging and Dietary Protein Intake on Uniephrectomized Geriatric Dogs.” American Journal of Veterinary Research.
Read ArticleBovee 1999
“Mythology of Protein Restriction for Dogs with Reduced Renal Function.” Supplement to Compendium on Continuing Education for the Practicing Veterinarian.
Read ArticleWhy We Get Fat And What To Do About It
What’s making us fat? And how can we change? Author Gary Taubes revisits these urgent questions.
Find BookBergman et al. 2003
"Primacy of Hepatic Inuslin Resistance in the Development of the Metabolic Syndrome Induced by an Isocaloric Moderate-Fat Diet in the Dog.” Diabetes.
Read ArticleKNPF Blog : Articles Related to Protein Consumption
How much Protein Should You Feed Your Dog? (Part 1 of 2)
How can you easily tell if your dog is overweight. Knowing this important data point can save your dog's life.
Read ArticleHow Much Protein Should You Feed Your Dog? (Part 2 of 2)
Carbs are known to be the number one cause of obesity in pets. Learn how carbs make your dog fat.
Read ArticleThe True Costs and Benefits of Raw Diets
Scientific evidence behind how carbs cause obesity in dogs. Read up on our take on the scientific evidence.
Read ArticleWolves and Canine Evolution
Wolves: Behavior, Ecology, and Conservation
Wolves are some of the world's most charismatic and controversial animals, capturing the imaginations of their friends and foes alike
Find BookBody Composition in Animals and Man
Proceedings of a Symposium Held May 4, 5, and 6, 1967, at the University of Missouri, Columbia (1968)
Read ArticleAxelsson et al. 2013
The genomic signature of dog domestication reveals adaptation to a starch-rich diet. This Nature.com article captures this beautifully.
Read ArticleAbegglen et al. 2015
"Potential Mechanisms for Cancer Resistance in Elephants and Comparative Cellular Response to DNA Damage in Humans." JAMA.
Read PaperKNPF Blog : Articles Related to Wolves and Canine Evolution
Who's Afraid of the Big, Bad Wolf?
Domestic dogs evolved from wolves some 15,000 years ago. When it comes to temperament, the animals are obviously quite different.
Read ArticleHow do we know that our lovable pet dog descended from the wolf? Are they really connected?
Read ArticleDo Dogs Need Carbs (Carbohydrates) In Their Diet? See the Evidence
Most dog food products are composed largely of carbohydrates like cereal grains, corn, potatoes, and rice.
Read ArticleWe did the unthinkable.
The carbs of a raw diet. The convenience of kibble.
<5% Digestible Carbohydrate.
That's 90% less than other "super-premium" brands.
Twice as Much Animal-Based Protein.
Complete amino acid profiles and twice the protein content of our competitors.
Better Nutrition Than Raw/Fresh.
Yes really. When it comes to nutrition, numbers don't lie. Compare and see.